The Economist Group: Digital drives double-digit development | What’s New in Publishing


55% of the Group’s income is now digital

The Economist Group printed its outcomes for the yr to March thirty first 2022, reporting sturdy monetary outcomes above expectations. The monetary yr 2021/22 ended with working revenue of £46.4m (+11% year-on-year) on income of £346.3m (+12% year-on-year).

Alongside this spectacular income efficiency, the Group additionally loved its highest revenue since 2016 for its persevering with enterprise. 

The enterprise’s digital companies throughout all of its manufacturers made up 55% of income, rising to greater than 60% when together with digital consumption from subscribers to The Economist who take a print and digital bundled product. In the course of the yr, 66% of recent subscribers to the newspaper selected digital-only choices.

Subscriber numbers at The Economist have been sturdy because the newspaper overcame a sluggish information cycle in the beginning of the monetary yr – taking complete subscribers to 1,185,000, in keeping with final yr. Notably, The Economist’s income grew 5% at fixed foreign money and first-year subscriber retention grew markedly.

These sturdy outcomes mirror the progress we have now made in reworking our enterprise whereas staying true to our values. All of The Economist Group companies have made important progress over the previous yr and luxuriate in a strong platform for future development.

Lara Boro, Chief govt of The Economist Group

Economist Impression, the partnerships and occasions enterprise unit, accounted for the most important income enhance among the many Group’s 4 core manufacturers, seeing year-on-year income development of 39%. 

Additional highlights from the Group’s annual report 2022 embrace:

  • The Economist Group accomplished its simplification of its model framework and now goes to market with 4 customer-facing companies – The Economist, Economist Impression, Economist Intelligence and Economist Schooling
  • Economist Intelligence elevated revenues to £45.5m on the again of a 33% enhance in revenues in Clearstate, its medtech consulting division, and a 95% retention price amongst Economist Intelligence Unit subscriptions

A core focus of our technique has been bettering our digital buyer expertise and the success of this technique is demonstrated by the truth that 55% of the Group’s income is now digital. Transferring ahead we plan to proceed to spend money on our digital merchandise, and within the groups that create and ship them.

Lara Boro, Chief govt of The Economist Group

  • In its first full yr of existence Economist Schooling, an govt schooling enterprise, launched three on-line programs with a fourth deliberate within the coming months. Over the approaching years the model plans to broaden the variety of programs whereas trying past the buyer market to promote on to corporations searching for to develop the talents and data of their key expertise
  • Economist Impression hosted 222 occasions over the yr, gathering greater than 78,000 attendees in particular person and on-line. This included the award-winning Sustainability Week occasions which noticed shows from international leaders reminiscent of António Guterres, secretary-general of the United Nations, and Alok Sharma, president of COP26
  • The Economist Group is on observe to attain its aim of decreasing carbon emissions by 25% by 2025. The Group has reaffirmed its dedication to attain web zero by 2045 and has made its first disclosure in keeping with the suggestions of the Process Drive on Local weather-related Monetary Disclosures (TCFD). The Group continues to weave sustainability into the material of its development technique and operations, and is creating an environmental, social and governance (ESG) technique primarily based on 5 key priorities—content material, colleagues, communities, local weather and atmosphere, and governance

Russia’s invasion of Ukraine, inflation at its highest price for a technology and the rising prospect of a recession are simply three explanation why the stakes for The Economist’s journalism couldn’t be increased.

Now we have grown our digital ecosystem and elevated our cadence to carry well timed, mind-stretching evaluation to subscribers, serving to them to make sense of the world on the instances and within the codecs they need.

Zanny Minton Beddoes, Editor-in-chief at The Economist


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